sock it to me, 2020

ROLES: ANIMATION, TYPE DESIGN

PROJECT TYPE: SOCIAL MEDIA, ADS

I was approached by JoJo Baccam to help bring her illustrations to life for Sock It To Me’s 2020 “Design A Sock” contest. My task was to help subtly animate the figures, engage the audience through kinetic typography, and retain the hand-drawn character found throughout JoJo’s illustrations.